Privacy Policy

CarCompare ("we," "us," or "our") operates comparemycars.com. This Privacy Policy describes how we collect, use, and share information when you visit or interact with our website. By using our site, you agree to the practices described below.

Information We Collect

We do not require you to create an account or provide personal information to use CarCompare. However, we may automatically collect certain technical data when you visit our site, including:

• IP address and approximate geographic location
• Browser type, operating system, and device information
• Pages visited, time spent on pages, and referring URLs
• Search queries entered on our site

If you contact us via email, we will collect your email address and the contents of your message in order to respond to your inquiry.

How We Use Information

We use the information we collect to:

• Operate, maintain, and improve comparemycars.com
• Analyze usage trends and understand how visitors interact with our content
• Detect and prevent abuse, spam, or technical issues
• Respond to your questions or requests

We do not sell your personal information to third parties. We do not use your data for purposes unrelated to operating and improving this website.

Third-Party Services

We use third-party services that may collect information about your visit. These services operate under their own privacy policies, and we encourage you to review them:

• Google Analytics — We use Google Analytics to understand site traffic and user behavior. Google Analytics uses cookies and collects anonymized usage data. You can opt out via the Google Analytics Opt-out Browser Add-on.
• Google AdSense — We display advertisements served by Google AdSense. Google may use cookies and web beacons to serve ads based on your prior visits to this and other websites. You can manage your ad personalization settings at Google Ads Settings.
• Affiliate Programs — Some links on comparemycars.com are affiliate links. When you click an affiliate link and make a purchase, we may earn a commission at no additional cost to you. Our affiliate partners may use cookies to track referrals.

Cookies

Cookies are small text files stored on your device by your browser. We and our third-party partners use cookies to:

• Analyze site traffic and usage patterns
• Serve and measure the effectiveness of advertisements
• Track affiliate referrals

You can control or disable cookies through your browser settings. Note that disabling cookies may affect certain functionality on comparemycars.com.

Affiliate Disclosure

CarCompare participates in affiliate advertising programs designed to provide a means for us to earn fees by linking to merchant sites. When editorial content references products or services, some links may be affiliate links. This does not influence our comparisons or recommendations. We are committed to providing honest, unbiased vehicle comparisons regardless of affiliate relationships.

Your Rights

Depending on your jurisdiction, you may have certain rights regarding your personal data:

• GDPR (European Economic Area) — You have the right to access, rectify, erase, restrict processing of, and port your personal data. You also have the right to object to processing and to withdraw consent at any time.
• CCPA (California) — You have the right to know what personal information we collect and how it is used, the right to request deletion of your personal information, and the right not to be discriminated against for exercising your privacy rights.

To exercise any of these rights, please contact us using the information below. We will respond to verified requests within the timeframe required by applicable law.

Changes to This Policy

We may update this Privacy Policy from time to time. When we do, we will revise the "Last updated" date at the top of this page. We encourage you to review this policy periodically to stay informed about how we protect your information.

Contact

If you have questions about this Privacy Policy or wish to exercise your data rights, contact us at contact@comparemycars.com.